Tracking attendance at your Gala
Where are your guests coming from?
Would you like to know with a picture if that new venue you chose for your Gala or Fundraising event is resulting in more guests from a targeted area? Is it worth the added expense to have your event at a Downtown Hotel or events center or is that Ranch out in the country you transform to a wonderland each year the best spot?
Here is an App that lets you look at just that. It’s called Batchgo and you can use it to map exactly where your guests are traveling in from and what areas of your community they live in.
Here in Austin the high net worth areas include Pemberton Heights, Barton Creek , The Hills and several other exclusive subdivisions, but until now it has been a time consuming task to plot each address on a map and determine if a venue is drawing the right people of influence and affluence to your Gala. Batchgo makes it easy. Just enter in the zip code or better yet upload your own data and you get an instant picture of your guests and where they come from.
This is invaluable data if you are thinking of moving your venue to say the other side of town, or from an Event center in the country to a downtown site. You need to know before you add the extra expense if people will travel the extra distance OR be able to access the risk/reward if you are moving your event farther out of town to reduce expenses.
Visit the website and check it out! Some of the features are free!